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Pretty Little Things

My Celebrity Fashion brings you all of the latest Celebrity Fashion news, gossip and discounts.

Rita Ora Nabs Alexa Chung’s Gig as New Face of Superga Trainers

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Outta my way, Alexa! Rita Ora has nabbed Alexa’s role as the face of Italian brand Superga. The super cute sporty shoes have been steadily making their way onto our fashion radar, particularly since Alexa Chung headed up the brands advertising in 2012.

It’s no surprise, what with being best pals with model Cara Delevingne and sitting on the front row at various London fashion week shows, that Rita Ora is getting involved in the modelling world.

The promo video can be viewed on the official Superga site and features Rita posing in a recording studio surrounded by amps, speakers and musical instruments to the tune of her hit single, Radioactive.

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Wearing her classically edgy style with a dainty camisole dress contrasted with the trainers, Rita certainly brings a freshness to the brand. We love the fact she’s championing flat shoes for fashion and are now convinced we need at least four pairs.

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If you think you’re too girly for trainers, Rita shows how even the girliest of girls can wear Superga trainers by pairing them with cute, frilly ankle socks.

We’re liking the new direction Superga have taken but we’re not sure if Rita beats Alexa in the cool stakes.

Who do you think works the brand best?

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